Export readiness assessment

Cover your bases before starting up


Answer 4x5 questions and get instant feedback on your export readiness
Export readiness assessment

Motivation for international business

Exporting is part of your company's long-term expansion strategy
Your company has conducted market research of markets, competitors, products, and pricing to identify export market potential
Your company has a formal, documented export plan with clear objectives and strategies
Your company is committed to providing the same level of service to international customers as you do domestically
Your company has participated in a trade show or trade mission as a first step in exploring export opportunities

Ownership and management commitment

Management team is fully committed to developing export markets and are willing to invest staff, time, and resources in the process
Management team has previous experience of exporting and international partnerships
Management has experience of the target market
Your company has sought advice from international trade specialists or participated in export networks
How quickly do you expect to achieve export success

Skills & resources

Your business has maintained long-term profitability and sustained positive cash flow - or perhaps even increased its market share
Your products or services offer significant competitive advantages over international alternatives in terms of price, features, or benefits
Your company has a high level of productivity compared to industry standards
Your company has sufficient production capacity to meet potential export demand
Your company has intellectual property protection (patents, trademarks, or copyrights) for the export products

Product readiness & export capability

Your company understands export controls, regulatory compliance, and foreign trade regulations
Your company has developed robust international logistics capabilities
Your company has sophisticated international financial management capabilities (risk management, payment methods, etc.)
Your company has developed a strategic approach to international pricing and market positioning
Your company demonstrates exceptional product adaptability for international markets

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