Target companies
Early / growth-stage to medium sized companies
We don’t start with predefined industries. Rather, we start by looking for exceptional founders and companies with an ambition to go-to-market in China.
Ideal profile
Companies committed to enter the Chinese market
We believe in working with prepared minds and leveraging long-term strengths. If your goals, assets and ambitions match our capabilities, we can work together to tailor your business to the Chinese market
Commitment
Although not a requirement, a willingness to make a small investment in the Chinese company is a good sign of willingness. The commitment can be cash or a non-monetary investment
Lack of local knowhow
Companies with a lack of local language, culture and business experience are more likely to request our services
Go-to-market in Tier 2-3 cities
Major cities such as Shanghai and Beijing, with their fierce competition, are often the focus of new entrants, but tier 2 and tier 3 cities are underserved compared to Beijing and Shanghai and offer untapped potential for foreign education providers
Interest in local production
We can help companies that are planning or considering manufacturing some or all of their products in China, but local manufacturing is not a prerequisite
Industry examples
B2B and B2C spanning creative, tech, industrial verticals and more
From sustainability and healthcare to healthy food & living, interior design, and beyond
Consumer products
Fast moving consumer products for our lifestyle centres and beyond
Accessories
Fashion & apparel
Food & beverages
Furniture
Giftware
Interior
Jewelry & watches
Leisure
Lighting
Personal care & wellness
Kids
Technology & other IP
Technology companies based on superior intellectual property
Other sustainable tech / IP
Entertainment & activity
Entertainment and education activities for lifestyle centers